App Downloads Hit A Wall (Except for Snapchat and Uber)
Users satiated with apps and it's showing
View ArticleHow Uber Won The Rideshare Wars and What Comes Next
How Uber won the first phase of the rideshare war and how cabs, competitors, and car companies are battling back.
View ArticleTaming the Beast: Tackling the Uber Story
What I learned from writing an 18-page story on the state of the ridesharing industry.
View ArticleTarget CMO Jeff Jones leaves to join Uber
Jones is joining Uber as president, ridesharing.
View ArticleUber Wants to Know Where You Are After You Leave the Car
The ridesharing giant is collecting users' location data from the moment a car is summoned up to five minutes past drop-off (even if the app is running in the background), providing the company with...
View ArticleCan Sentiment and Emotional Analysis Help Uber Steer Its Brand Around?
A digital media insights lead for the brand provided examples of how the ridesharing company leverages social listening at the recent Sentiment Analysis Symposium in New York
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